
New Subaru Cars & SUVs For Sale In New London County
New Subaru Inventory for Sale in North Franklin, CT
Subaru drives brand loyalty among New London drivers because of the company's top-tier engineering. With cars and SUVs that go for hundreds of thousands of miles with proper maintenance, Subaru builds vehicles the right way.
Whether you plan to keep your new Subaru for a long time or move up in several years, it will have great value. If you want a dependable ride with great performance, fuel economy, and styling, ask about a new Subaru at Holmgren Subaru.
SUVs
The Subaru SUV lineup includes everything from subcompact vehicles to three-row family options. The subcompact Crosstrek is great on gas and takes advantage of the symmetrical all-wheel drive in every Subaru.
If you'd prefer something roomier to carry your stuff, the Subaru Forester adds cargo capacity while maintaining similar value. The Outback is a superb two-row mid-size SUV, and the Ascent offers three-row capacity to go with Subaru's dependability. Subaru also sells the Solterra, an all-electric SUV.
Many drivers pick Subaru because of the Wilderness trim. Available for the Crosstrek, Forester, and Outback, the Wilderness package provides more ground clearance and a rugged design. Although every Subaru SUV performs ably off-road, the Wilderness trims are purpose-built to go off the beaten path.
Cars
The Subaru Impreza is a hot hatchback long on style, performance, and fuel economy. It is among one the top new Subaru sedans in our lineup. It also offers almost SUV-like storage. Hartford drivers who want a more traditional sedan experience can opt for the Subaru Legacy. Its mid-size design and numerous features make it popular with Norwich, CT, motorists.
Subaru also has a reputation for performance vehicles. The WRX sedan is a direct descendant of the Legacy, although it has a more powerful engine, tougher frame, and more aggressive styling. There is also the BRZ, one of the most affordable performance coupes on the planet.
Drivers Trust Subaru
Subaru offers one of the best warranties around. The company also engineers every Subaru for longevity. With regular maintenance, the typical Subaru will last for decades. If you ever need to take advantage of the warranty, bring your Subaru to the full-service shop at Holmgren Subaru.
All of our technicians get regular training updates, ensuring they know the newest Subaru systems in and out, even the EVs. You can also bring your Subaru to us for oil changes, tire rotations, brake work, and other forms of maintenance. On every job, we stick to the Subaru specs.
Folks looking for Subaru parts and accessories can rely on our service department. Our dealership connects to the Subaru network of OEMs, meaning we can get the exact factory parts and upgrades you need.
A Sales Department for You
The sales department at our dealership is equally dedicated to customer satisfaction. We offer a large inventory of Subaru cars and SUVs, and buyers can place custom manufacturer orders here. If you're looking to finance a new Subaru, please ask us about the options available to qualified buyers.
Our salespeople would be happy to provide a lease that includes options for buying the vehicle or upgrading to a new model when the term expires.
Similarly, our dealership runs new Subaru specials throughout the sales year. If you want to save on a new vehicle, inquire about potential closeout deals on ones from the last model year. Any driver moving on from their current ride should ask about the vehicle's possible trade-in value.
Ride in a New Subaru
Lots of Middletown motorists are already riding in Subarus that they purchased at Holmgren Subaru. You can readily find our location in North Franklin to see our robust inventory. If you want a vehicle that performs well, sips gas, looks amazing, and will last for years, test drive a new Subaru SUV or car here today.
Research the Outstanding Subaru Models:* Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, title or non-infringement. All vehicles are subject to prior sale. Price does not include registration, dealer conveyance fee and sales tax. Not responsible for typographical errors.
New Subaru Vehicles for Sale in North Franklin, CT
Subaru vehicles have earned an enduring reputation for their proven dependability, practical design, confident safety, and surefooted Symmetrical All-Wheel Drive. Whether traversing icy roads on your Hartford commute or enjoying a summer drive around New London, the Subaru lineup has models to suit a variety of needs and lifestyles. Holmgren Subaru is pleased to be a premier Subaru destination for southeastern Connecticut drivers.
New Subaru Cars for Sale in North Franklin, CT
Subaru Impreza
The Subaru Impreza is a well-rounded compact car that combines comfort and practicality in a city-friendly package. The Impreza's hatchback form factor provides up to 56 cubic feet of cargo capacity with the rear seats folded, allowing you to enjoy SUV-like versatility while retaining city-friendly maneuverability. Additionally, the standard Symmetrical All-Wheel Drive system is ideal for all Connecticut seasons. The Impreza's recent sixth-gen redesign brought a sleek new exterior design, an available 11.6-inch touchscreen with wireless Apple CarPlay/Android Auto, and a sporty new RS trim with an upgraded 182-horsepower engine.
Subaru Legacy
The Subaru Legacy is a midsize sedan built for comfort, convenience, and confidence. d confident all-weather traction. It offers spacious seating, intuitive tech features, standard EyeSight® driver aids, and a smooth ride, making it ideal for commuters and families alike. Plus, it's the only mainstream midsize sedan with all-wheel drive as standard equipment, making it well-suited to New England winters. Power comes from a standard 2.5-liter BOXER® engine with 182 horsepower or an available turbocharged version with 260 horsepower.
Subaru WRX
For drivers who appreciate sportier handling, the rally-inspired Subaru WRX doesn't disappoint. Powered by a turbocharged 271-horsepower engine and equipped with standard AWD, it provides an engaging experience on both pavement and dirt. Plus, its bold styling and sharp cornering help transform the mundane into exhilaration. Enthusiasts seeking even more precision will appreciate the WRX tS trim, which includes upgrades like STI-tuned suspension, Brembo® brakes, and grippy summer tires.
Subaru BRZ
The Subaru BRZ is a rear-wheel-drive sports coupe focused on pure driving satisfaction. Its low center of gravity, limited-slip rear differential, and responsive 228-horsepower BOXER® engine make it a delight on both the track and winding backroads. The BRZ is the only Subaru model without Symmetrical All-Wheel Drive; however, its lively performance, spry handling, and available six-speed manual transmission have helped it earn the coveted Car and Driver 10Best award four years in a row (2022 - 2025).
New Subaru Cars for Sale in North Franklin, CT
Subaru Crosstrek
The Subaru Crosstrek is a versatile, compact SUV built for both city streets and outdoor excursions. The comfortable interior provides cozy, ergonomic seats, ample passenger space, and up to 54.6 cubic feet of cargo capacity. It also offers a newly available 11.6-inch touchscreen. With attributes like standard Symmetrical All-Wheel Drive, X-MODE® traction management, and tall ground clearance, the Subaru Crosstrek delivers genuine multi-terrain capability, especially in its Crosstrek Wilderness trim. Performance options include 2.0-liter (152 horsepower) and 2.5-liter (182 horsepower) gas engines, as well as an upcoming hybrid variant (194 horsepower).
Subaru Forester
Ideal for families and individuals, the Subaru Forester is a quintessential compact crossover that offers comfortable, well-equipped accommodations and abundant practicality while retaining convenient space requirements. It boasts standard Symmetrical All-Wheel Drive, an available Forester Wilderness trim, and up to 69.1 cubic feet of cargo capacity (74.2 in the base trim), making it an excellent choice for outdoor adventures, summer road trips, or commutes in inclement weather. The Forester entered an all-new sixth generation in 2025, bringing a quieter, more refined cabin, upgraded tech features, a bolder exterior aesthetic, and the first-ever Forester Hybrid variant.
Subaru Outback
A midsize crossover with wagon heritage, the Subaru Outback combines the space and versatility of an SUV with smooth, car-like drivability. Standard features like Subaru EyeSight® driver aids, Symmetrical All-Wheel Drive, and generous passenger accommodations make the Outback an excellent choice for adventurous families. For shoppers seeking a more premium experience, the Outback offers upgrades like heated and ventilated seats, heated rear seats, an 11.6-inch infotainment display, leatherette or leather upholstery, and a potent turbocharged engine (260 horsepower).
Subaru Ascent
Do you like Subaru's rugged, adventure-ready character but need extra space and seatbelts for your larger Norwich crew? The Subaru Ascent has you covered. It offers comfortable and spacious seating for up to eight passengers, more than 75 cubic feet of cargo capacity, and standard features like tri-zone automatic climate control, an 11.6-inch touchscreen, and EyeSight® driver-assist technologies. Plus, the lively 2.4-liter turbocharged BOXER® engine (260 horsepower, 277 pound-feet of torque) allows you to tow up to 5,000 pounds when properly equipped.
Subaru Solterra
Named after the Latin words for "sun" and "earth," the Subaru Solterra is an all-electric crossover that blends eco-friendly capability with Subaru's famous all-terrain confidence. Its dual-motor powertrain produces 215 horsepower and provides up to 227 miles of range, while EV-tuned versions of Symmetrical All-Wheel Drive and Subaru X-MODE® give the Solterra more trail capability than many class competitors. The Subaru Solterra is nicely equipped, including standard amenities like dual-zone automatic climate control, heated seats, and a comprehensive driver-assistance roster.
Why Buy a New Subaru from Holmgren Subaru?
At Holmgren Subaru, we're proud to be more than just a destination for the latest Subaru models. As a family-owned and operated business for over four decades, we pride ourselves on delivering an exceptional customer experience based on fairness, transparency, and professionalism. Our commitment to customer service has helped us become one of the largest internet dealerships in Southern New England and the number-one volume dealer in southeastern Connecticut. It also helped us earn the Reputation 800 Award in 2023.
Test-Drive New Subaru Cars and SUVs near Middletown, CT
Please reach out to Holmgren Subaru with questions about the latest and upcoming Subaru models, including feature configurations, available financing and leasing opportunities, and current incentives. We can also assist you in reserving a new Subaru car or SUV tailored to your needs and lifestyle. Would you like a closer look at any of the models in our new Subaru inventory? We encourage you to schedule a test drive or stop by our North Franklin dealership at your convenience. We're conveniently located just off the Franklin Turnpike, less than a half-mile from the CT-2 Exit 35A ramp. It will be our pleasure to assist you.