New Subaru Dealership In Hartford, CT

Proudly Serving Hartford, CT & Beyond - Holmgren Subaru

In search of a reliable dealership in the Hartford, CT area to help with your sales or service needs? If yes, then you can stop the search; Holmgren Subaru is ready to help! Our team of professionals is ready to work with drivers from all over the greater Hartford, CT area with everything from routine maintenance to new vehicle sales or leasing. Easily take care of your transportation needs by choosing the Holmgren Subaru team. Plus, with our nifty set of online shopping tools, you can take care of many different auto needs right from the comfort of your Hartford, CT home.

Directions from Hartford, CT to Holmgren Subaru

  • Take State St to CT-2 E
  • Follow CT-2 E to W Town St in Norwich. Take exit 27 from CT-2 E
  • Continue onto CT-2 E (signs for Interstate 84 E/Interstate 91 S)
  • Take exit 2 on the left for CT-2 E toward Norwich/New London
  • Continue onto CT-2 E
  • Keep left at the fork to stay on CT-2 E, follow signs for 2 E
  • Take exit 27 toward Willimantic
  • Follow W Town St and CT-32 N/Franklin Turnpike to your destination in Franklin
  • Merge onto W Town St
  • Continue onto CT-32 N/Fitchville Rd/Franklin Turnpike/Norwich-Colchester Turnpike
  • Continue to follow CT-32 N/Franklin Turnpike
  • Turn right onto New Park Ave
  • Turn right
  • Turn left
  • Destination will be on the right

* Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, title or non-infringement. All vehicles are subject to prior sale. Price does not include registration, dealer conveyance fee and sales tax. Not responsible for typographical errors.

Holmgren Subaru serving Hartford, CT

Holmgren Subaru in North Franklin CT is only about 33 miles from Hartford CT on CT-87 South but it's a whole world away from ordinary car dealerships. We're a family-owned business that was founded 50 years ago by Thomas Holmgren, a man who set high standards for integrity and highly-personalized customer service. We've spent all those years building strong relationships with our neighbors in Hartford and other surrounding communities here in Connecticut. Here are some of the benefits we offer the many Subaru lovers in Hartford and beyond.

Hartford buyers shop here for a new Subaru SUV, crossover or wagon

The Forester is the most popular model that Subaru makes. It's a compact crossover with an enormous amount of outdoorsy street credibility and plenty of room for cargo.  The new Subaru Outback wagon comes with more ground clearance than you'd find in a regular wagon along with Subaru's patented all-wheel drive system. Meanwhile, the Subaru Crosstrek is a subcompact SUV with the heart and soul of the Subaru. The cabin is more spacious than you might expect and the ride is more like a car than an SUV.

We're the right place for Hartford customers to find a new Subaru sedan

The Subaru Impreza is a compact sedan with a cabin that's loaded with features. The interior is spacious and the handling is sure-footed. And today, when we're all battling the effects of inflation, it's nice to know that the Subaru Impreza can give you as much as 36 miles per gallon as you drive around the Hartford area. The Subaru Legacy is a mid-size sedan that comes with a spacious, premium interior and outstanding fuel economy of up to 35 MPG.

Hartford shoppers can save a lot with one of our used models

You can make the easy drive from Middletown or New London to shop here for a quality used Subaru Forester compact crossover and you'll save thousands of dollars compared to the cost of a brand-new model. We're also a good place to shop for a late model Subaru Crosstrek and you might even find one or more choices that are certified one-owner models. In addition to our pre-loved Subaru vehicles, we also offer attractive used vehicles from other great brands like Ford, Chevy, Jeep and Honda.

Awards and recognition our Hartford customers can appreciate

Holmgren Subaru has been recognized with the Subaru Love Promise Customer and Community Commitment Award. This national honor recognizes outstanding Subaru dealerships who provide an exceptional customer experience in every encounter. We're also proud to have received a Reputation 800 Award for putting customer experience at the heart of our strategy. Businesses that win the 800 Award consistently gather and respond to customer feedback to make sure customers like you have the best possible shopping experience.

We offer in-house financing help for Hartford buyers

Whether you're financing a new Subaru sedan or SUV or one of the money-saving models from our used inventory, we can help you find a financing choice that's a perfect match for your budget. Most Norwich CT buyers prefer to get a new or used Subaru with a car loan since that allows you to build cash value in the car you drive every day. It also gives you the opportunity to someday own that vehicle. If you're in a temporary cash crunch, a lease can give you lower monthly payments. It's important to understand that leasing is like renting so it doesn't give you the chance to create any equity in the Subaru model you're driving. We can explain your options in greater detail when you visit with us.

We provide Subaru service that goes above and beyond

Our on-site Subaru service center is staffed with experienced, highly-trained technicians who can give your Subaru model the regular oil changes it needs to perform reliably. We encourage you to shop our new or used inventory and schedule a test drive soon at Holmgren Subaru, not far from Hartford in North Franklin, CT.